Major Broadcasters Launch NEXTGEN TV on Six Local TV Stations in Baltimore, Maryland
BALTIMORE – (COMMERCIAL THREAD) – Six major local TV channels in Baltimore, MD including WMAR-TV (ABC affiliate), WBAL-TV (NBC affiliate), WBFF (FOX affiliate), WNUV (CW affiliate) and WMPT and WMPB (Maryland Public Television / MPT), today became one of the first in the country to begin broadcasting with NEXTGEN TV, a revolutionary new digital broadcasting technology.
Based on the same fundamental technology as the Internet, digital applications and other web services, NEXTGEN TV can support a wide range of features currently in development. In addition to providing a new and improved way for broadcasters to reach viewers with advanced emergency alerts, NEXTGEN TV allows a viewer to be immersed in stunning video with brilliant colors, sharper images and greater contrast. deep that will make viewers feel like they’re really there. NEXTGEN TV adds a whole new dimension to television, with vibrant video and a further enhancement of the Voice + dialogue, to bring voices to the fore. Viewers will feel the power of cinema-quality sound that lets them hear every voice clearly and delivers consistent volume across all channels. NEXTGEN TV is also enriched with Internet content to make the most of live sports, live news, live events and more, in real time.
Powered by ATSC 3.0, NEXTGEN TV is the most significant broadcast technology upgrade ever. Today’s launch in Baltimore follows a decade of developing new technology and months of planning and preparation by local stations. BitPath, which is developing new data streaming services, led the planning process and coordinated efforts among the six TV stations. WBFF and WNUV will be the founding members of the BitPath data dissemination network, launched later this year.
From Las Vegas to Portland and Pittsburgh to Seattle, the NEXTGEN TV service is already on the air in more than 20 cities across the country. Baltimore joins early adopters in the deployment of new third-generation digital TV broadcast technology that has the potential to revolutionize the way viewers interact with their home screens. Charm City viewers can learn more about NEXTGEN TV by visiting www.WatchNextGenTV.com, which has a guide listing the cities currently offering the service as well as links to available NEXTGEN TV models.
NEXTGEN TV is designed to be scalable so that a viewer’s TV evolves with the latest technology. The features available on NEXTGEN TV will vary by device and broadcaster as commercial service becomes available in local markets. With NEXTGEN TV, viewers can get:
Stunning 4K video, high dynamic range
More vocal clarity with Voice +
Constant volume on all channels
Enhanced Internet content on demand
Advanced emergency alert functions to better inform viewers
On-air viewers can simply re-digitize their televisions to ensure full service. Rescan instructions are available at: fcc.gov/rescan. Cable and satellite subscribers do not need to take any action.
Brian lawlor, President of Local Media for The EW Scripps Company, owner of WMAR-TV, said: âScripps is delighted to help bring the next deployment of NEXTGEN TV to Baltimore, a community it has served via local television for many years. many years. With this new broadcast technology, our Baltimore audiences are among the first in the country to watch local television through the immersive audio and visual experience of NEXTGEN. We pride ourselves on providing our viewers with an in-depth connection to the essential local information and entertainment they now rely on at Scripps. ”
Dan Joerres, President and CEO Hearst Television station WBAL-TV, said, âWBAL-TV is delighted to be able to assist with the deployment of NEXTGEN TV in the designated viewing area of ââBaltimore. This significant technological breakthrough will ultimately allow us to continue to ensure the safety and information of our viewers while providing vital community service to the citizens of Baltimore and beyond for generations to come. ”
Mark Aitken, Senior Vice President of Advanced Technologies for Sinclair Broadcast Group, owner of WBFF, said, âOur company headquarters is Baltimore, a city that has fueled our appetite for growth and innovation. It is therefore entirely appropriate for us to usher in the latest revolution in broadcast technology to our friends and neighbors. We’re excited to bring the benefits of Advanced HDR by Technicolor, interactive streaming apps and other NEXTGEN TV features to our family and friends, and to give them a new TV experience like no other.
âIt’s important for MPT to join other Baltimore-area stations as early adopters of this powerful broadcast standard that paves the way for a menu of important services,â said President and CEO of Maryland Public Television, Larry D. Unger. âIn keeping with the public service mission of our statewide network, we will also look forward to bringing the benefits of this new digital television technology to viewers at all of our stations across Maryland. ”
Michael Anderson, The President of Cunningham Broadcasting Corporation, owner of WNUV, added: âAs a Baltimore station converting to the NextGen Broadcast standard, we are delighted to be the spearhead, market and industry leader in the deployment of these remarkable new capabilities. ”
John Hane, BitPath Chairman said, âWBFF and WNUV are extending BitPath coverage to over nine million people and over 2,200 miles of major traffic arteries. Commuters in Maryland spend more time in traffic than drivers in any other state. BitPath’s revolutionary data delivery services, including important free services, can improve commute safety and potentially help reduce commute times.
About WMAR-TV – Scripps
WMAR is a Baltimore-based station owned and operated by The EW Scripps Company (NASDAQ: SSP), a diverse media company focused on creating a better-informed world. As the country’s fourth largest local television broadcaster, Scripps serves communities with quality, objective local journalism and operates a portfolio of 61 stations in 41 markets. The Scripps networks reach almost all Americans through the national media Court TV and Newsy and the popular entertainment brands ION, Bounce, Grit, Laff, and Court TV Mystery. Scripps is the largest holder of broadcast spectrum in the country. Scripps runs an award-winning investigative newsroom in Washington, DC, and is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps has for decades adhered to the motto: âGive light and people will find their own wayâ.
About WBAL-TV – Hearst Television
WBAL-TV 11, the Baltimore NBC station, is owned by Hearst Television Inc. Hearst Television owns and operates 33 television stations and two radio stations serving 26 media markets in 39 states and reaching over 21 million US television households. Through its partnership with nearly every major network, Hearst Television distributes national content on nearly 70 video channels, including shows from ABC, NBC, CBS, CW, MY Net, MeTV, This TV, Estrella and more. Radio stations are leaders in listening to news / talk and rock music in Baltimore. Hearst Television is recognized as one of the industry’s premier companies and has received numerous awards for distinguished journalism, industry innovation and community service. Hearst Television is a wholly owned subsidiary of Hearst. The Company’s web address is www.hearsttelevision.com. WBAL-TV’s web address is www.wbaltv.com.
About WBFF – Sinclair
WBFF is a leading television station in Baltimore, Maryland, owned and operated by Sinclair Broadcast Group, Inc. (NASDAQ: SBGI), a diverse media company and a leading provider of sports and local news. WBFF is affiliated with the Fox Network. Sinclair owns and / or operates 21 regional sports network brands; owns, operates and / or provides services to 185 television stations in 86 markets; is one of the main providers of local information in the country; has several national networks; and has television stations affiliated with all the major broadcast networks. Sinclair content is delivered through multiple platforms, including multi-channel live video program distributors and digital platforms. For more information, please visit https://foxbaltimore.com/ and sbgi.net.
About WNUV – Cunningham
WNUV is a leading television station in Baltimore, Maryland, owned and operated by Cunningham Broadcasting Corporation, an independent television broadcasting company which, along with its subsidiaries, owns and / or operates 20 television stations in eighteen markets. across the United States. Cunningham, (formerly Glencairn, Ltd. prior to 2002) is a Maryland corporation headquartered in Baltimore, Maryland. WNUV is affiliated with the CW network. For more information, please visit https://cwbaltimore.com/ and https://cunninghambroadcasting.com/.
About Maryland Public Television
Maryland Public Television (MPT) is a state-backed television network and affiliate of the Public Broadcasting Service (PBS), providing entertaining, informative, educational and inspirational content delivered through traditional broadcast and streaming on the televisions, computers and mobile devices. A state agency, it operates under the auspices of the Maryland Public Broadcasting Commission. MPT creates and distributes local, regional and national content and is a frequent winner of the Regional EmmyÂ® Awards. MPT’s commitment to educators, parents, caregivers and learners of all ages translates into educational events and Thinkport.org. MPT’s year-round community engagement activities connect viewers to resources on a wide range of topics. For more information visit mpt.org.
BitPath is building the nation’s first dedicated broadcast data network to deliver innovative new wireless services at a fraction of the cost of cellular systems. Based in Arlington, Virginia, the BitPath network will launch this year spanning dozens of cities, with more launches in 2022. For more information, visit bitpath.com.